# Monica McCafferty


## Posts

- [BrightPath Communications](https://monica.oocly.com/brightpath-communications/): Overview A national healthcare organization needed to rebuild public trust after policy changes sparked criticism. We developed and executed a multi-channel PR campaign to reframe the narrative and restore confidence among stakeholders. Client: Confidential Healthcare OrganizationDate: March 2024Strategy: Reputation Management & Media Relations Challenge The client faced a sudden wave of negative media coverage following […]
- [Noven Policy Partners](https://monica.oocly.com/noven-policy-partners/): Overview A national healthcare organization needed to rebuild public trust after policy changes sparked criticism. We developed and executed a multi-channel PR campaign to reframe the narrative and restore confidence among stakeholders. Client: Confidential Healthcare OrganizationDate: March 2024Strategy: Reputation Management & Media Relations Challenge The client faced a sudden wave of negative media coverage following […]
- [Meridian Health Group](https://monica.oocly.com/meridian-health-group/): Overview A national healthcare organization needed to rebuild public trust after policy changes sparked criticism. We developed and executed a multi-channel PR campaign to reframe the narrative and restore confidence among stakeholders. Client: Confidential Healthcare OrganizationDate: March 2024Strategy: Reputation Management & Media Relations Challenge The client faced a sudden wave of negative media coverage following […]

## Pages

- [Practice Areas](https://monica.oocly.com/practice-areas/): Practice Areas From crisis communications to media relations, I’ve got you covered. Public Relations Strategic communication that shapes public perception, builds credibility, and creates lasting impact through tailored media strategies and authentic storytelling. Brand Management Empowering brands to connect meaningfully with consumers through consistent messaging, emotional storytelling, and data-backed brand growth strategies. Crisis Communications Safeguarding […]
- [About](https://monica.oocly.com/about/): Monica’s work has been featured in these outlets In the news Forbes Others Testimonials Words from the loyal clients
- [Contact](https://monica.oocly.com/contact/)
- [Testimonials](https://monica.oocly.com/testimonials/): Testimonials Clients I’ve Helped​
- [Home](https://monica.oocly.com/)
- [Privacy Policy](https://monica.oocly.com/privacy-policy/): Who we are Suggested text: Our website address is: http://monica.oocly.com. Comments Suggested text: When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. An anonymized string created from your email address (also called a […]


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